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Logo shocker

2008 is so yesterday, say city leaders in “branding” exercise

Published on April 1st 2009.

Logo shocker

THE people of Liverpool were last night urged by civic leaders to forget the Superlambanana, as ambitious city branding and a new logo were unveiled with the slogan: “2009: As good as 2008.”

The multi-million-pound city blueprint was revealed at no-expenses-spared celebration gala dinner which was not without its drama when one local business leader was taken to hospital after a back slapping accident in the bar.

Meanwhile the council indicated that there were moves afoot to create a similar spectacle to the popular Go Superlambananas! event this coming winter.

Life-sized Penguins will appear at locations all over the city. Unlike the banana, the famous biscuit bars will remain in their “peel”. Not the Holdings company, but the colourful paper wrapper.

A spokesman for whoever thought of it, said that the multicoloured wrappers symbolised the ethnic and cultural diversity of the region, while the

chocolate nature of the "offering" reflected global warming and the financial meltdown.

However, when asked about the whereabouts of the Christmas tree Metal Mickey, he refused to comment.

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5 comments so far, continue the conversation, write a comment.

PinguApril 1st 2009.

this is the real one, isn't it? A years supply of Penguins pleeeese

ScousemaidApril 1st 2009.

Another April Fool? This is over egging the joke!

Rusty SpikeApril 1st 2009.

There ye go readers and ranters...ANOTHER Liverpool Confidential FIRST! Today (April 3rd) you can read the Daily Post's revelations about a story you read (above) two days ago on this glorious website. Hurrah! Its all about the ludicrous idea to have a flock of penguins (can one have a flock of penguins, or is it a flight, wing commander?) stashed around the city in the wake of the baby Superlambananas. Oh, and soon they'll tell you that its all today with jumping on the campaign against global warming bandwagon, although James Lovelock reckons its too late and we are all buggered anyway. But hang fire you chicken-livered runts - what was wrong with having Liver Birds, Liverpool's internationally loved and cherished traditional mascots, if not icons? (Pardon that latter slip into overused jargon, ed,, but almost appropriate here, eh?). Penguins, indeed....nonsense. Whoever is running this aviary needs to get a grip.

rusty SpikeApril 1st 2009.

As Biggles Bradley - Liverpool's top firefighter on every level - reportedly said at the launch of Liverpool's Shanghai Expo aspirations and Begging Bowl Plea: 'We have to lose the Pity City attitude'. So, no longer Pity City - its Pick Up a Penguin City...and let's waddle into the future with Liverpool's brand new, dazzling waterfront logo. Sometimes we should be amazed at the creativity oozing from the council's hired consultants: I think it only cost a meagre £50K. Imagine coming up with such an unusual and frankly unique new image: the waterfront. So, bugger all that culture crap... bury that nonsense - and that Phil Redrow fellow (ooops sorry Redmond, Redrow is a developer, ahem) can go whistle Dixie and let's chase the big bucks outfits who might want to build new shopping centres, or eyesores like that block of flats on Mann Island which - oh dear, will actually, erm, block out for ever that most fabulous waterfront vista of the Port of Liverpool Building from the Albert Dock or the Strand. A free container of penguin biccies to the developers and that local councillor bloke Eddie Klein who bangs on about being in charge of regeneration - more like regression, if you ask me, which you didn't...

Rusty SpikeApril 1st 2009.

Ooops, pardon moi. Seems they've already fessed up the global warming theme on the penguin gig.....Now remember Liverpool's slogan for 2009 is: P...P... Pick Up A Penguin and No More P...P...Pity City....(aka Biggles Bradley, the city's squadron leader)

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